Digital Marketing Services

SEO (Search Engine Optimization) targets traditional Google and Bing results. AEO (Answer Engine Optimization) targets Google's Featured Snippets, People Also Ask, and voice assistants (Siri, Alexa, Google Assistant). GEO (Generative Engine Optimization) targets AI search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews. AdelSocial's SEO packages include all three — modern search requires optimization for all answer surfaces, not just Google blue links.

SEO typically takes 3-6 months to show significant ranking improvements. In the first month, we complete audits, fix technical issues, and establish baseline. Months 2-3 show initial ranking movement for long-tail keywords. Months 4-6 bring top-10 rankings for competitive keywords. By month 12, you should see 2-5x organic traffic growth. SEO is a long-term strategy — expect compound returns over 12-24 months.

For most Indian businesses, we recommend starting with: (1) Google My Business + Local SEO if you serve a specific city, (2) Google Ads for immediate commercial-intent traffic, (3) SEO for long-term organic growth, (4) Meta Ads if your product has visual appeal, and (5) WhatsApp Marketing for retention. B2B SaaS companies should prioritize LinkedIn Ads + SEO. E-commerce brands should prioritize Meta Ads + Google Shopping. We advise on channel mix during discovery.

A good ROAS depends on your profit margins. For e-commerce with 30-50% margins, aim for 3-5x ROAS (₹3-5 revenue per ₹1 spent). For SaaS with high LTV, 1-2x ROAS is acceptable since LTV compounds. For services, 5-10x ROAS is typical. AdelSocial's average ROAS across clients is 3x. We optimize for Lifetime Value (LTV) and Customer Acquisition Cost (CAC) ratios, not just immediate ROAS.

Yes. Every client receives detailed monthly reports covering: keyword ranking changes, organic traffic growth, Google Ads performance (CTR, CPC, conversion rate, ROAS), Meta Ads performance, social media engagement, email metrics (open rate, CTR, conversions), and overall funnel attribution. Reports are delivered on the 1st of each month via email + review call.

Our Growth and Enterprise packages include in-house creative production: Static ads (Canva/Figma design), video ads (reels, shorts, YouTube), carousel ads, animated GIFs, and UGC-style content. We produce 10-20 creative variations per month for A/B testing. Creative production is critical for Meta and TikTok where creative quality directly impacts cost-per-click and conversion rates.

Yes. GEO (Generative Engine Optimization) is included in all our SEO packages. We optimize for AI search engines through: structured data (schema.org), FAQ pages with semantic answers, entity-rich content, authoritative citations, clear question-based H2 headings, and comprehensive comparison tables. AI engines like ChatGPT and Perplexity now drive significant brand traffic — ignoring GEO means missing a growing search surface.

Yes. AdelSocial serves clients across India, UK, UAE, USA, Malaysia, Australia, and Brazil. We handle international SEO (hreflang, country targeting), multi-currency ad campaigns, geo-specific content strategies, and timezone-flexible communication. Billing is available in INR, USD, GBP, AED, and other major currencies.

Three things: (1) Full-stack capability — we build the website, run the ads, write the content, and manage social from one team, so attribution is clean. (2) Transparent reporting — monthly reports show actual ROAS, not vanity metrics. (3) In-house tech — our own CRM (AdelSocial CRM), AI chatbot (AdelBot), and bulk messaging infrastructure means campaigns integrate with your sales process end-to-end.