Custom CRM Software Development
Sales pipelines, automation and WhatsApp/email built around your process
Generic CRMs force your team to work their way. AdelSocial builds custom CRM software around your exact sales process — pipelines, lead capture, automation, WhatsApp and email, quotations and reports — with a mobile app, so nothing slips and every rep sells more.
Problems we solve
The operational friction killing growth right now. Each one eliminated by what we build.
Leads slip away
Leads scattered across inboxes and sheets go cold.
Generic tools don't fit
Off-the-shelf CRMs don't match your workflow.
Manual follow-ups
Reps forget follow-ups and lose deals.
No pipeline visibility
Managers can't forecast or spot stuck deals.
Everything we ship
Standard in every engagement. Add more, remove some — each build adapts to your scope.
Custom Pipelines
Stages, deals and workflows built to your process.
Lead Capture
Website, ads, WhatsApp and call leads auto-captured.
Automation
Auto-assignment, reminders and follow-up sequences.
WhatsApp & Email
Native WhatsApp and email with templates and logs.
Quotes & Invoices
Generate quotations and GST invoices in-CRM.
Reports & Forecast
Pipeline, conversion and rep performance dashboards.
Built with modern, battle-tested tech
We pick the stack based on your scale, team and 5-year maintainability — not what's trendy.
- React / Flutter
- Web + mobile app
- Dashboards
- Laravel / Node.js
- Automation engine
- Integrations
- MySQL
- WhatsApp/email APIs
- AWS / cPanel
How we ship
Transparent, milestone-based process with weekly demos. No black box, ever.
Discovery & Scoping
We map your requirements, users and success metrics for the business software, then lock scope, milestones and a fixed quote.
UI/UX Design
Wireframes to pixel-perfect screens for every flow, reviewed with you before a line of code is written.
Architecture & Setup
Database schema, API design, cloud infrastructure and a security baseline built for your scale.
Development
Feature-by-feature builds shipped to a staging URL every week for your live feedback.
QA, Security & Testing
Manual and automated testing, load testing and a security pass before anything goes live.
Launch & Support
Deployment or app-store submission, plus post-launch support, monitoring and iteration.
Transparent pricing
Starting points based on business stage. Every tier is customizable — the final number depends on scope.
Startups & MVPs
- Custom Pipelines
- Lead Capture
- Automation
- Admin dashboard
- 3 months support
Growing businesses
- Everything in Starter
- WhatsApp & Email
- Quotes & Invoices
- Payment & API integrations
- 6 months support
Large-scale & enterprise
- Everything in Growth
- Reports & Forecast
- Custom integrations & white-label
- Dedicated project manager
- 12 months support + SLA
Frequently asked questions
It starts around ₹2,50,000 and ranges up to ₹20,00,000 depending on modules and integrations.
A custom CRM matches your exact process, integrates your tools and has no per-user SaaS fees that grow with your team.
Yes — native WhatsApp and email with templates, logs and automation.
Yes — a mobile CRM for reps to manage leads and follow-ups on the go.
Yes — auto-capture leads from your website, landing pages, Google/Meta ads and calls.
Ready to ship?
Book a 30-minute consultation. We'll scope your project, estimate accurately, and share recommendations — no sales pressure, no obligations.